From the results that we recieved, it ultimately gave us ideas on how to plan our film and what we should include. For example, it was evident that our audience would prefer to see a horror film with the sub genres of comedy, psychological and thriller as opposed to gothic. This is ideal as we said, because we were already planning on doing a psychological, however just needed help with combining another one just to be less conventional and make our film more enticing for our audience.
The research for our poster and radio advert also gave us beneficial feed back as we now know that we have to make it extra special to make it stand out for our audience. We have a different opinion to our audience, and ultimately, the audience's opinions matter just as much as ours. Initially we wanted our poster to be brown and dirty, however the audience would much rather see a red and black poster, of blood and darkness. This is why this concluded research will overall help make our film better.
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